My work
Case study: Pure Planet Energy
A unified visual, verbal & service design experience to support the launch of a Zero Carbon app.
Case study: New Balance
Optimising the digital experience for New Balance’s growing e-commerce audience.
Case study: VERB
Defining and designing a story and website for a real estate disrupter to attract high growth sectors.
Case study: Ambition School Leadership
A brand and digital products designed to attract and knit together teachers working for disadvantaged schools
Case study: Irembo
Scaling up the digitisation of public services & a digital transformation proposition for the private sector.
Case study: The Ned, Soho House Group
A global homepage and navigation reflecting The Ned’s luxury experience.
Case study: Home of Production
A blueprint & digital experience to demonstrate the next generation of film studios to global players.
Case study: Stories of Beauty
An e-commerce experience to embody self-empowered beauty, designed to cater for a new type of customer.
Case study: Vodafone Business
A product strategy and MVP platform to redefine Vodafone Business’s digital experience.
Case study: Generation Home
A brand strategy and service designed to launch a prop-tech mortgage disrupter and attract generation rent.
Case study: Magna Housing
A brand and product strategy for an independent digital hub that fosters problem-solving in the housing sector.
Case study: IWG
Optimising a global sales tool to enhance efficiency for the world’s largest workspace provider
Case study: Guide Dogs
A digital brand guideline to drive accessibility, seamless experiences, and powerful storytelling.
Case study: Reed Screening
A digital transformation for a leading pre-employment screening provider.
Case study: Linnworks
A deeper understanding of enterprise customers in SAAS e-commerce and a blueprint to scale operations.
Case study: Pure Planet EVs
Breaking down electric vehicle adoption to make it the logical next step for renewable energy customers.
Case study: JUSTGIVING
Shifting perceptions from a 'PayPal for charity' to a 'Social Giving' fundraising platform.
Case study: WorkWild
A proposition and product architecture to help placemaker and social entrepreneur grow her business
Case study: Practicus
Articulating value in the transactional recruitment space and re-imagining services based on staff insight.