'People ignore design that ignores people'
I help organisations discover their story through research and communicate it via product and brand strategy and design.
Recent work

Case study: Reed.ai
Designing an AI platform and brand to help Reed Recruitment scale their mission to improve lives through work.

Case study: Vodafone Business
A product strategy and MVP platform to redefine Vodafone Business’s digital experience.

Case study: Create Fashion Recruitment
A bold new brand and digital platform for the fashion recruiter trusted by McQueen, Westwood, and Givenchy.

Case study: The Ned, Soho House Group
A global homepage and navigation reflecting The Ned’s luxury experience.

Case study: New Balance
Optimising the digital experience for New Balance’s growing e-commerce audience.

Case study: Pure Planet Energy
A unified visual, verbal & service design experience to support the launch of a Zero Carbon app.
Organisations I’ve worked with
Reed.ai
Reed.ai Experience Q&A
Reed.ai Brand Q&A
Time out Magazine
Underbelly
Corke Wallis
Neatline Creative
Tangent
Creative Land Trust
Guide Dogs
JustGiving
Unseen Tours
Crowdbnk
JustGiving
Brompton Bikes
HOP Partners
Home of Production
IWG
Magna Housing
Places for People
VERB
Quartermaster
WorkWild
Newfound
Practicus
Reed.ai
Reed Screening
United Outcomes
Harwell Oxford Partners
New Scientist